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5 Ways Small Businesses Can Be Proactive About their Online Reputation

5 Ways Small Businesses Can Be Proactive About their Online Reputation

We are not exaggerating when we say your online reputation can make or break your business. Most customers check online reviews before making a purchase decision. So, even if you don’t care about negative reviews—your customers do! As a small business, you must earn...

7 Social Media Marketing Trends to Watch Out For in the New Year

7 Social Media Marketing Trends to Watch Out For in the New Year

Social media has the power to influence the buying decisions of people across generations, from Baby Boomers to Generation Z and beyond. Platforms like Facebook, Instagram, TikTok, and more have become indispensable tools for small businesses looking to connect and...

How to Use SEO To Drive Traffic to Your Website

How to Use SEO To Drive Traffic to Your Website

It has never been more important for businesses to make their digital presence known online as it is today, but how can one stand out when there are so many competing for attention? Search engine optimization isn’t an easy process for any company, but it's...

Here Are the Marketing Trends You Should Be Following in 2022

Here Are the Marketing Trends You Should Be Following in 2022

Taking a look ahead to 2022, here are some marketing trends you need to know. 2022 Top Marketing Trends Trends come and go as fast as they appear, whether it be a tiktok challenge, a fashion style, or meme—and trust us, every business has scrambled to hop on them...

4 Commonly Asked Questions About Google My Business

4 Commonly Asked Questions About Google My Business

Google My Business is a popular platform for business owners that enables them to increase their visibility and grow their company through a business listing with Google. But for business owners just getting started, you likely have a lot of questions. At Apollo 36,...

A Business’s Success Depends on Accurate Listings—Here’s Why

A Business’s Success Depends on Accurate Listings—Here’s Why

Even the smallest details play a significant role in attracting new customers and growing your business. Digital marketing is full of facets that are often overlooked, but they can have a profound impact on how you are found. One of the most important aspects of...

A Guide To Writing Engaging Blog Posts for Your Small Business

A Guide To Writing Engaging Blog Posts for Your Small Business

An engaging blog is one of the best ways to attract visitors to your website. Although the concept of a blog is simple, you may have difficulty reaching your intended audience. In order to keep visitors on your website, you need to create engaging content that entices...

What Is SEM? And How It Can Benefit Your Business Marketing Strategy

What Is SEM? And How It Can Benefit Your Business Marketing Strategy

If you’re a business owner trying to get your company online, then you have probably seen the myriad of internet marketing acronyms being thrown left, right, and center. SEO, SEM, SMO, SERPs, CRO—it can be hard to keep it all straight. So what is SEM? You’re not the...

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